When you start having a business idea, you will think about creating a brand for it. And a logo is a symbol that can get it started.
💡 Why do you need a logo?
👉 What is a Brand?
According to entrepreneur.com a brand is
The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.
👉 The face of a business
- Reveals your Identity and establishes instant Brand Recognition.
- Create a Good first impression and invite new customers to get to know you.
- Distinguishes you from the competition and facilitates brand loyalty.
- Logo design influences our decisions.
💡 How to create a logo?
👉 Use Graphic Software by yourself
I know some people use Microsoft Word to draw a logo. It might be ok for a quick presentation for a concept stage. But it’s not a high-resolution format for printing purposes. So the better option is to draw it in proper graphic software, such as Photoshop and Illustrator. You can purchase a monthly subscription from Adobe Creative Cloud, and install on your computer.
🚩 TIPS: Adobe Creative Cloud:
👉 Hire a professional Designer
A professional designer will know exactly how to use graphic software properly and how to communicate with third parties such as printing companies. You can present your drawing concept and talk about your preference with a designer. You can either find a designer you like to work for long term or you can use a designer network to start a design campaign.
🚩 TIPS: 99 Designs Network:
👉 Use Online DIY Tool
There is another innovative way in between that you can create a logo by yourself professionally. With new technology, some platforms created a system powered by Artificial Intelligence that they will form design results based on your preference. It’s actually quite fun and brilliant!
Looka - Free Online DIY Logo Maker
Design a Logo, create a Brand Identity you'll love with the power of Artificial Intelligence. 100% free to use. You only pay if you like it. Very affordable pricing starts from USD$20+. Perfect for those who are at an early startup stage with budget concern.
🤓 Keep in mind
Logo design is a strategic tool – it’s not art. A logo design doesn’t really need fancy words or hidden meanings. Don't struggle too much at the early stage. Just get things started first!
You always can improve later.